We believe we can
all make a stylish.
our story
About RAABB
Affordable Luxury. Made to Order. Emotionally Designed.
RAABB is a women’s wear label . Built on a made-to-order and custom-crafted foundation, RAABB offers a slower, more intentional take on fashion — where each garment is not just produced, but felt, crafted, and worn with meaning.
Founded with a belief that fashion should be deeply personal yet universally expressive, RAABB creates clothing for women who embrace softness and strength in equal measure.
Our Three Verticals
CASUAL
Everyday essentials reimagined – fluid silhouettes, breathable fabrics, and thoughtful ease. Designed to move with you and your mood.
CONTEMPORARY
Sharp tailoring meets artistic draping. These pieces balance structure and emotion — perfect for moments that demand quiet confidence.
FUSION
Tradition redefined. Where Indian craftsmanship meets global form — layering hand-painted fabrics, heritage techniques, and modern fits.
Our Craft Philosophy
At RAABB, every piece is made to order — consciously created with minimal waste, maximum attention, and deep respect for time and craft. We also offer custom-made options, allowing you to co-create pieces that reflect your unique story, fit, and sensibility.
Our collections are rooted in slow fashion values, elevated by intricate tailoring, and a palette inspired by feeling rather than trend.
Why RAABB?
- Affordable luxury without compromise
- Small-batch, intentional production
- Custom sizing and personalization
- Made in India, designed for the evolving woman
- RAABB is not just a brand — it is a space for becoming.
- A garment from RAABB isn’t just worn — it’s inhabited.
- You don’t wear RAABB to be seen.
- You wear it to be understood.
Together, not apart — we grow, we evolve. Rooted in intention like grass reaching for the sun, shaped with purpose like trees in bloom. In every thread, a story is gathered — of earth, form, and feeling. What once was void is now adorned, thoughtfully crafted to reflect the woman who wears it. Made to become, designed to belong.
